Featured Image

Posted by & filed under Digital Marketing.

ChatGPT – the one thing you will hear everywhere. The way it works, it threatens the behemoth Google. But what is this ChatGPT? What can it do? Should businesses be worried? All your queries will be answered. Read on.

What is ChatGPT?

It is an artificial intelligence (AI) chatbot that answers questions almost instantaneously. It can write essays and Excel formulas, and even give you specific codes. All of these without compromising the quality.

Unlike your typical chatbot, it provides long-form answers to even complex questions in an interpersonal format that feels human.

ChatGPT is a large-language-model chatbot based on GPT-3.5, the third-gen Generative Pre-trained Transformer, a neural network machine learning model that uses data from the internet to produce any kind of text. The more data you train it on, the more tasks it can accomplish.

OpenAI, a San Francisco-based artificial intelligence agency, launched this high-performing program as a prototype in November 2022. It immediately gained massive attention for its ability to articulate answers to almost any question.

Can You Use Artificial Intelligence for SEO?

Although a popular idea exists that Google cannot detect AI-generated content, this problem has already been solved. Any content with anti-detection algorithms is detectable.There are many pieces of research year after year on detecting machine-generated content. In fact, translated content can also be detected.

Also, since Google has strict guidelines on autogenerated content, using it is best avoided. Their Webmaster Guidelines, which have been in place since the beginning, consider auto-generated content spam. In November 2022, it updated its auto-generated content section about spam. The change suggests that auto-generated content itself is not spammy, but its lack of adding value or producing anything original makes it problematic.

Will ChatGPT Replace Google Search?

Maybe but not likely. ChatGPT or any language model chatbot has a long way to go to become capable of doing everything we expect it to do. Google’s AI chatbot, LaMDA, performs so well it replicates human conversation. A Google engineer called it sentient (a pretty big claim).

Since language models can answer many questions, it is not hard to think they can replace conventional search one day. But so far, programs like ChatGPT are tools that may require purchasing or subscription.

What are the Limitations of ChatGPT?

chatgpt limitations

ChatGPT can be used as a beneficial tool to handle critical tasks like research and analysis. But whatever its capability may be, it does not seem to be without limitations. Let’s look at some of them.

It Often Gives Incorrect Answers

You should know that ChatGPT has been trained to produce answers that sound right. It can trick you to believe a specific incorrect answer is correct.

Answers Depend on the Directions

Quite simply, it means you get what you ask for. ChatGPT generates answers depending on the quality of your direction. Better directions acquire better results.

It Does Not Answer Every Query

ChatGPT does not answer illegitimate queries. It has been programmed not to provide harmful responses. So, you cannot expect answers to every question.

It is Not Updated

The last update it had was in 2021. So, if you need fresh content or something on current topics, it will render useless.

It Has an Invisible Watermarking

OpenAI researchers developed cryptographic watermarking to help detect OpenAI product content.

Final Thoughts

It is unlikely that ChatGPT will replace Google. It has a long way to go to be incorporated as a mainstream search tool. Perhaps it will be capable enough to help users search for knowledge efficiently and without error in the future.

FAQs

Is ChatGPT free to use?

Anybody with an OpenAI account can use ChatGPT for free. But it may become paid in the future to prevent abusive use.

Is ChatGPT not working?

It may not load or fail to answer your query because of the millions of requests overloading the servers. It may require using a high-speed internet connection.

Does Elon Musk own OpenAI?

No, he may have been involved with the company, but Elon Musk does not participate in its daily operations or decision-making. OpenAI is independent.

Does Microsoft own OpenAI?

Microsoft may hold a 49% stake. OpenAI’s non-profit founding company will hold 2%, while other investors will have the remaining 49%.